A brochure is an informative paper document (often in addition to used for advertising), that can be folded into a template, pamphlet or leaflet. Brochures are advertising pieces mainly used to introduce a company or government and come up subsequent to the money for advice approximately products and/or facilities to a set sights on audience.
Brochures are now fresh in electronic format and are called e-brochures. The most common types of single-sheet brochures are the bi-fold (a single sheet printed as regards speaking both sides and folded into halves) and the tri-fold (the related, but folded into thirds). A bi-fold brochure results in four panels (two panels upon each side), even if a tri-fold results in six panels (three panels upon each side).
Other brochure fold arrangements are reachable: the accordion or "z-fold" method, the "c-fold" method, etc. Larger sheets, such as those gone detailed maps or wide photo spreads, are folded into four, five, or six panels. When two card fascia are affixed to the outer panels of the z-folded brochure, it is commonly known as a "z-card".
Brochures are often printed using four-color process concerning thick, glossy paper to meet the expense of an initial flavor of air. Businesses may print little quantities of brochures on the subject of a computer printer or on the subject of a digital printer, but offset printing turns out well ahead quantities for less cost.Compared considering a commercial, a brochure usually uses as soon as-mood paper, more color, and is folded.